Opening for SEO Specialist-Vinove Software & Services Pvt Ltd
Company :Vinove Software & Services Private Limited
Website : http://www.vinove.com/
Salary: INR 2,00,000 - 6,00,000 P.A
Industry: IT-Software / Software Services
Functional Area: Marketing , Advertising , MR , PR , Media Planning
Role Category:Online/Digital Marketing
Role:Search Engine Optimisation /SEO Specialist
Job Responsibilities
Company :Vinove Software & Services Private Limited
Website : http://www.vinove.com/
Salary: INR 2,00,000 - 6,00,000 P.A
Industry: IT-Software / Software Services
Functional Area: Marketing , Advertising , MR , PR , Media Planning
Role Category:Online/Digital Marketing
Role:Search Engine Optimisation /SEO Specialist
Job Responsibilities
- Review and analyze client sites for areas that need to improved, deleted, or revised.
- Prepare detailed strategy reports.
- Identify the least expensive but most powerful and profitable keywords for client sites.
- Run pay-per-click campaigns.
- Improve a company's organic search results.
- Write effective headlines, body copy, and websites.
- Ensure websites are filled with optimal keywords.
- Place keywords appropriately in copy to gain most search engine traffic.
- Write effective call-to-action statements.
- Write original, powerful SEO content for blogs and websites.
- Implement off-page SEO content strategies such as coding.
- Effectively use header tags.
- Keep abreast of white hat and black hat tactics so as not to violate search engine guidelines.
- Strategize ways to improve and track site performance.
- Compile and present SEO performance reports.
- Adjust PPC campaigns as needed.
- Consult with independent web designers to improve the navigation of a site to enhance its search engine ranking.
- Utilize basic programming and web design skills to enhance SEO.
- Create advanced SEO strategies.
- Evaluate product offering, traffic, landing page quality, content, design, security, payment options, shipping options, demographics of prospective customers when determining keywords and campaigns.