Monday, 24 August 2015

Web Developer & Webmaster (Digital Marketing, SEO)

Web Developer & Webmaster (Digital Marketing, SEO)

Company : Mphasis Limited
Designation : Web Developer & Webmaster (Digital Marketing, SEO)
Role: Webmaster
Experience 6-11 years
Location  Chennai, Bengaluru/Bangalore
Industry Type IT Software - Application Programming, Maintenance
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Job Description

  • Develop, implement and manage website content for a product website.
  • Work collaboratively with business, technology and design team to ensure website content is updated on an ongoing basis. Liaison between various internal and external stakeholders.
  • Collaborate closely with the Marketing Manager to implement branding tasks, execute campaigns, and events.
  • Responsible for maintaining & transitioning website to internal server and systems as needed.
  • Must be able to work in a virtual team with a strong ability to communicate through standard documentation methods in an agile development environment. Must be willing and able to work a flex schedule to meet the demands of the position.
Primary Responsibilities:
  • Development & maintenance :Website updates & enhancements frontend & backend
  • SEO, Marketing & Web Analytics related activities - Review statistics and monitor web analytics site, campaign & social media related; Hands-on working experience with tools like Google Analytics, Tag manager is a must. Experience with SEO (Search Engine Optimization) and SEM (Search Engine Marketing)
  • Social media backend management and tracking - Maintain & improvise the linkage to social channels and collaborate for working on social media and other campaigns
  • Owns the online experience of website be it on website or any social channel
  • Functionality enhancements as and when needed - Plan and implement future changes to the website stay current with software and hardware and implement necessary upgrades. Testing and troubleshooting
  • Marketing and Campaign Management support: Maintain an inventory of advertisements and manage the ad server software.
Detailed Job Description:
  • Maintain website for business
  • Ensure the web server interaction, hardware and software are operating accurately.
  • Design & implement updates to generate and revise web pages
  • Monitor and analyze website traffic.
  • Regulate and manage access rights of different users on website
  • Create and modify appearance and setting of site
  • Lay out content on web pages
  • Manage mail client/plugin associated with website including dealing with volumes of email and re-directing to right owners
  • Perform website functionality and UAT testing
  • Collaborate with design team to agree on technical feasibilities of website design
  • Ensure responsive design is developed, implemented and tested. And that the website functions well on various browsers, form-factors, devices and OS platforms.
  • Hands on with the LAMP stack : Linux, Apache, MySQL and PHP
  • HTML5 (HTML, CSS and JavaScript)
  • Must be skilled at building table-free / table less UI layouts using semantic markup and CSS with a focus on usability.
  • Should be aware of W3C Standards, Accessibility Standards.
  • A strong command of cross-browser development techniques is required.
  • Ability to integrate HTML with C#/.Net, Java based web applications in conjunction with various CMS
  • Experience with AJAX or other frameworks is an added advantage
  • Knowledge of design tools like Photoshop should be an added advantage
  • Familiarity with integration to email systems
  • Social media monitoring & management skills would be a big plus


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